Here are 20 templates for reaching out to someone expressing challenges that can possibly be resolved with the product you are building, while ensuring empathy: Hi [Name], I hope this message finds you well. I noticed that you mentioned struggling with [challenge] in your recent post. I’m working on a product that might be able…
Why Articulating the “Customer Outcome” is Crucial for Using Behavioral Segmentation in Customer Discovery
In customer discovery, understanding the customer is a crucial step in creating a successful product or service. One approach to gaining this understanding is behavioral segmentation based on the solutions users use to accomplish their intended outcome. However, before diving into this approach, it’s essential to articulate the job to be accomplished or the customer…